Bolt is tapping corporate market with lower fares

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Ride-hailing company, Bolt, is positioning itself as a more cost-effective alternative to get a bigger piece of Kenya’s growing corporate transport sector.

The company says its rides are, on average, 23 per cent more affordable than competitors currently dominating the business travel space. By offering lower fares and faster Estimated Time of Arrival (ETA) performance, it aims to appeal to large corporations and SMEs seeking to cut transport costs without compromising reliability.

“Businesses are always looking for ways to optimize costs, and transport is a significant expense,” said Daniel Njomo, Bolt Business General Manager. “With our strong driver network, we ensure efficient pickups and timely arrivals.”

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Kenya’s corporate ride-hailing market has traditionally been dominated by a few key players, but Bolt’s continuous presence in this sector, signals a shift that could drive down costs and offer businesses more options.

The firm’s pricing model, combined with its widespread driver network, presents an attractive alternative for firms seeking affordable and efficient mobility solutions.

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BY KARIMI NJOKA
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