Absa Bank Kenya Consumer Banking Director Moses Muthui, Chief Risk Officer Chiera Waithaka, Customer Network and Distribution Director Peter Mutua (R) and Imaara Mall Branch Customer Dr. Tom Musili (2nd R) celebrate the opening of the Bank's Imaara Mall Branch.

Why digital payment services during back-to-school season are significant

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By Shamim Hussein

As the new year unfolds, parents and guardians face the ongoing challenge of balancing their children’s academic needs with financial responsibilities. The back-to-school season often brings feelings of overwhelm as families navigate rising expenses and the necessity of purchasing school supplies and paying fees. To ease this burden, financial institutions have responded by introducing innovative digital payment solutions designed to streamline back-to-school shopping, making it easier, safer, and more affordable.

Financial institutions have rolled out products tailored to meet the needs of today’s consumers, delivering reliable online payment options that allow parents and guardians to shop from the comfort of their homes and avoid the back-to-school rush. These solutions include mobile banking apps, USSD codes, and digital wallets, providing convenient access to various payment methods.

Mobile banking apps paired with contactless payment options offer quick and efficient shopping experiences, both online and in stores. Features like one-tap payments and pre-saved payment details ensure seamless transactions, saving valuable time during the hectic back-to-school period and simplifying the payment of school fees.

Additionally, financial institutions have introduced services that support schools, such as the e-Citizen payment options and the newly launched Mzizi Appโ€”an automated Edtech financial solution by Absa Bank Kenya in collaboration with Ultratude Tech Ltd. The app helps parents manage their children’s school payments effortlessly.

Integrated budgeting tools within these digital payment solutions enable families to monitor their expenses in real time, making it easier to stay within their budgets while covering all necessary back-to-school purchases. With a focus on security, these platforms incorporate top-notch encryption, biometric authentication, and fraud detection measures, allowing parents to shop confidently, knowing their financial information is secure.

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Furthermore, financial institutions often partner with prominent retailers to offer added value through exclusive discounts, cashback rewards, and loyalty programs, which help parents maximize their budgets. Options like buy-now-pay-later services allow families to spread the cost of school supplies and larger purchases, providing essential financial flexibility.

Most mobile banking apps integrate seamlessly with smartphones, offering quick and secure contactless paymentsโ€”ideal for busy shoppers. By prioritizing convenience, security, and affordability, banks are dedicated to making the back-to-school shopping process not only stress-free but also rewarding.

This back-to-school season, take advantage of the many mobile apps to pay school fees and shop conveniently, while experiencing a seamless, secure, and enjoyable shopping journey for your family’s educational needs.

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